Site management in AdSense is changing

Site management in AdSense is changing
Site management in AdSense is changing


The Sites tab serves as the starting point for website owners looking to monetize their site with AdSense. As part of our efforts to make AdSense more user-friendly, we are redesigning the Sites tab and implementing some significant changes, enhancing its look and feel and improving its functionality.

Revamped Look and Feel

The most noticeable change in the new Sites tab is its fresh and intuitive appearance. It will now display a table with search functionality that shows your list of sites, similar to how sites are presented throughout AdSense.

Eligible Sites

Going forward, only domains (e.g., website.com, website.net), subdomains whose domain is listed on the public suffix list (e.g., site.appspot.com), and sites managed by AdSense platform partners (e.g., site.blogspot.com) can be added as "Sites" to AdSense. Existing subdomains that belong to a Site will be removed, and you won't be able to add or manage subdomains that are part of an existing Site in the Sites tab. This change will not affect ad serving or your earnings.

Blocking Controls for Subdomains

Existing blocking controls for subdomains will be promoted to the domain level, as defined above. The combination of blocking controls configured for example.com and subdomain.example.com, for instance, will be applied to example.com. However, blocking controls for subdomains shown at the top-level view of the Sites table will remain unchanged.

Ads.txt Column

To provide quick visibility on the ads.txt status for your sites, we are introducing a new column in the Sites table called "ads.txt."

Site Review Times

For certain types of issues discovered during the initial review process, we will provide faster feedback. However, not all of these improvements may be immediate for your account.

At AdSense, we strive to improve the performance and usability of our platform continually. We value your feedback, which has helped shape the changes we've outlined above. We will always work to enhance AdSense to meet your needs better.